No band likes to be turned into a “virtual karaoke circus act.” But that's exactly what No Doubt's manager Jim Guerinot is saying about the band's disapproval about having their likenesses placed in Band Hero, the latest abomination of button-pushing musicianship created by Activision. Yesterday, the band slapped the video game company with a lawsuit claiming that the way their images were used was done unlawfully and without permission.
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This news is little less than a day old now and even though the band's avatar wounds are still fresh, it seems necessary to take a step back and ask them what's the difference between whoring out your likeness for a super popular video game and whoring it out a little bit more? Are they worried about losing some kind of credibility with fans by being used as video game characters? If so, then why even volunteer to be in the game at all? Obviously what Activision did, allegedly without their consent, is pretty scummy (though they claim to have written consent by the band to use their images for the game). But shouldn't the band be a little upset with themselves when plans for chasing profits didn't turn out the way they planned?