Before most of you were born, Saturday Night Live had a fake commercial where a husband and wife were fighting over a can's contents, with the wifey saying, “It's a floor wax” and the hubby protesting, “It's a dessert topping” before pitchman Chevy Chase stepped into their kitchen to inform, “New Shimmer, it's a floor wax and a dessert topping.”
Perhaps it was in that spirt that Irvine-based recycled packaging company Earthpack came up with its latest product, Tapipack.
“It's tapioca!”
“It's a shopping bag!”
“New Tapipack is tapioca and a shopping bag!”
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Actually, the bag is not made out of a runny tapioca dessert but tapioca roots, a renewable, rapidly growing root that is completely biodegradable and compostable.
“We are always looking for new eco-conscious ways to better our company, our clients' needs and our planet,” explains Dave Bock, Earthpack's founder and CEO, who we're going to imagine looks a lot like ol' Chevy.
Nike became the first Earthpack customer to order Tapipacks. Other customers of the 20-year-old company have included the Surfrider Foundation, the Quiksilver Foundation and the Alaska Wilderness League.
OC Weekly Editor-in-Chief Matt Coker has been engaging, enraging and entertaining readers of newspapers, magazines and websites for decades. He spent the first 13 years of his career in journalism at daily newspapers before “graduating” to OC Weekly in 1995 as the alternative newsweekly’s first calendar editor.
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